Edifier® and Computers Unlimited Announce Strategic UK Partnership
London, UK 31st August 2011, Edifier® International, prominent designer and manufacturer of high-end consumer audio electronics for both the lifestyle and multimedia markets, have announced a partnership agreement with Computers Unlimited, Europe’s leading distributor for everything Apple.
Under the terms of the agreement CU have been appointed to consolidate and increase sales for key Edifier® lines. These will include the Luna5 Encore, Prisma, On the Go, Aurora, Tick Tock and the Sound to Go.
Edifier® International specializes in the design and manufacturing of high-end consumer audio electronics for both the lifestyle and multimedia markets, providing a wide selection to suit each individuals taste. Edifier® International is renowned for its development and use of acoustic technology, superior manufacturing standards and uncompromised quality in design and production of audio electronics. Edifier® is committed to excellence in all audio markets in which it operates, which include PC audio, multimedia audio, docking audio, IT lifestyle audio and home lifestyle audio. Edifier® is committed to excel and extend the audio experience into further evolving both the global brand and product recognition, with a passion for sound.
Edifier® continues to expand it operations and presence, moving towards the goal of becoming a world class, internationally recognized company specializing in quality audio solutions for the ever evolving consumer electronics industry.
“We are thrilled to be working with Computers Unlimited.” Commented Anthony Wilkinson, Managing Director at Edifier® International. “The company have an extensive channel of over 3,000 value added resellers, mail order partners and high street UK retailers, both large and small, including top resellers like Amazon and Apple Store. Edifier® continues to expand it operations and presence, moving towards the goal of becoming a world class, internationally recognized company specializing in quality audio solutions for the ever evolving consumer electronics industry.I am confident that this alliance will assist both companies in achieving their respective corporate objectives.”
“Computers Unlimited are excited to be working with Edifier in the UK. We feel their audio solutions will offer something extra to our customer set and hopefully will allow the brand to become strongly recognised within the UK consumer electronics market. “stated Danielle Barker, Product Manager, Computers Unlimited.